Event: Cosmetic Executive Women (UK) Product Demonstration Evening

Requirements: The demonstration evening takes place annually prior to the Beauty Awards and involves CEW members sampling and testing various beauty products before voting for their favourite. The event first came to the Halls in 2008; as the awards gained momentum with an increased number of product entries, a more accommodating venue was needed to showcase all the products at the demonstration.

Solution: In 2009 The Royal Horticultural Halls and Conference Centre opened its doors to over 400 beauty industry insiders and visitors sampled products from over a hundred beauty brands, including prestige names such as Chanel, Givenchy and Christian Dior. With 1858 sq m of space in the Lawrence Hall, there was ample room for exhibitors, film crews and most importantly, the members to network.

Caroline Neville, President of CEW (UK) says: “The Board of CEW (UK) is delighted with the location for the CEW Beauty Awards Demonstration. The space is perfect for our type of displays, and the other facilities – good cloakrooms, good storage space and rooms to change in – are all added benefits. Working with the team at the Halls is always very straightforward. We will definitely be holding more events at the Royal Horticultural Halls in the future.”